Dj Sin-cero Interview

One of the hottest Latin DJ's on the ones and twos today is DJ Sin-Cero. He has quickly elevated to the pinnacle of the Latin mixtape game. Describing himself as "The streets made me, not the radio". DJ Sin-Cero has emerged as the top Latin mixtape dj in the world. The young Connecticut native began his mixtape career in early 2004 and has quickly become a latin national sensation. During his career, so far he has released well over 100 mixtapes. DJ Sin-Cero has worked on exclusive projects with some of latin's biggest stars including Arcangel, De La Ghetto, Julio Voltio, Jowell & Randy, Andy Boy, Plan b, Lumidee and Divino. With mixtapes like Arcangel's "The New King" and Jowell & Randy's "Los Mas Sueltos", this helped establish his industry dominance and lead him to
capturing the 2007 Best Exclusive Latin DJ at the highly recognized Latin Urban Mixx Awards. He has been praised in national publications including MTV news,
and hip hop weekly magazine and now he sits down with CorrienteLatina.com for this exclusive interview.



CorrienteLatina.com : Dj Sin-cero you are like one of the few young cats doing they thing on the DJ scene. I am sure there are not many
people that dont know who you are...so for those 8 people that dont, who is DJ Sin-cero?


Dj Sin-cero : DJ sin-cero is the Dj who is putting the latin urban music in the map. yeah we all know about yankee, wisin y yandel etc. but

puting the talent tha doesnt get the right exposure. always grinding. always going for higher also constantly networking and testing the waters so tha other Djs could follow a leader making sure that the latin urban music is here to stay. not just me by myself. my brother blankoooo is a big part. sin-cero & blanko leaders. we the leaders and the rest follow. we are the ones who open doors and try new things before anyone else...



CorrienteLatina.com : Well, you have definitely been on the grind with that. So how did DJ Sin-cero begin? what made you want to be a DJ?


Dj Sin-cero : I started real young. scratching mom and pops old records in the old record player. then after that i got me two cheap turntables and two records and everyday after school it was on. ill unplug mom dukess stereo player hook it up to my turntables until i blew the speakers. listenning to funkmaster flex, mister c everytime i had the chance and listen to them do all the fancy scratching sounds. i wanted to do all that. then reggaeton came in the picture listenning to old playero, dj eric, master joe, mexicano (one of my favorites) baby rasta etc. so i was like thats the music im gonna focus on.


CorrienteLatina.com : You named alot of old School artists there...I respect that. Now, people always have back stories on how they got
their name, whats yours? How did you get the name Sin-cero?



Dj Sin-cero : honestly a named tha came at first from a old girlfriend. she used to call me sincere. i thought the name was hot but i flip it in spanish. then Sin-cero came along. at first i thought its a hot name but now for wha i stand for I actualy means alot more than a name Sin-cero means tha im honest to my work the people that support me the artist i work with im always Sin-cero : 100% now the - in the middle was to give it flavorrrr but at first it started just as a name and now to me and alot of people it have a meaning and importancia...


CorrienteLatina.com : Lets talk about your mixtape game. The Encendio series has been a hot commodity for you as well as exclusive mixtapes with up and coming artists, what makes you decide who you work with on these exclusive mixtapes?



Dj Sin-cero : at first it was hard because up coming djs. its hard to get a big artist or just an artist that people know to do something for u. speacialy for free but honestly grind grind grind and hard work pays off. gracia a dios. artist contact me to do mixtapes. i worked with artists that right now are the faces of the new reggaeton. arcangel, de la ghetto, jowell y randy etc. and to be honest when i first did mixtapes with this people. they didn't have the exposure where people out here knew them. still blanko and I took that chance. and now people know we had a big part in some of this hot artists carreers the exclusivity for music now comes easy because the dues that blanko and I had to pay are pay prettty much lol. now its so easy for me to me a artist and say "ey im sin-cero and i need new music" because they know who i am and wha im doing for the genre!




CorrienteLatina.com : Im sure about that. You are already known as the 2007 Best Dj for exclusive. Back to these artists, Jowell & randy made my favorite song of 2007. And those risks of working with these artists really paid off. and im sure the respect they have for you is inmeasurable. I want to ask you...there are many Djs that use record and mixtape beef to promote themselves. I have never heard of you having beef with any other DJ..how do you stay away from that?


DJ Sin-cero: in the past here and there. im a lay back dude. One of the djs we talked about it we squash and we coo. other ones tha try I shut the buzz down.
i don't have time for beef or like we say "tiraera", but that doesnt mean that if they try to get at us we ain't gonna get them back. NO WAY. im a coo dude and we coo with every dj. so no time for beefs...



CorrienteLatina.com : Yea i can't stand that beef stuff sometimes. Ok i ask this questions to artists all the time...and i figured maybe asking a DJ especially one as big as you...if you could work with any artists, dead or alive who would it be and why?




Dj Sin-cero : good question...mmmmmmm...im gonna say jowell y randy again. because those two kids i think by far got the most talent in the
reggaeton game. easy to work with humble easy to work with and humble and another person that i just finish doing a mixtape for is divino men its hard

because the list keeps going.yaga y mackie someone also tha i would love to work with its the man himself T.E.M.P.O i think that's the person i would love
to work with right now. try to make a difference and show people how he feelz from prision!




CorrienteLatina.com : yea he is like the king of Latin Hip-Hop, i would love to see a mixtape with you two. So whats next for you?


Dj Sin-cero : like scarface saids "the world chiko and everything in it" lol


Dj Sin-cero : 2k8 my brother and I got alot of plans. more hard work and alot of grind like we always do. keep knocking down walls, keep making higher goals and making sure it gets done. and makeeeeeeeeeeeeeeeee moneyyyyyyyyyyyyyyy. lol


CorrienteLatina.com : Im down with that plan.


CorrienteLatina.com : Well, corrientelatina.com wants to thank you for taking the time out of your busy schedule. I know you on the road right now. any last words for the people out there?


Dj Sin-cero : agradecerle a corrientelatina por el apoyo. ustedes saben k estamos aki apoyandolos a ustedes obligau. gracia de nuevo un monton de parte de mi hermano y de este servidor. esperen pronto "artillery" eso una sorpresita k se esta hablando ahora mismo.... y siempre pa k se oriente la gente "jumpoffent" eso es el ent. k maneja mi hermano "jblanco" y mas nas sin-cerooooooooooooooooooooo

FOR HOSTINGS, FEATURES, BOOKINGS & ALL OTHER INFORMATION, CALL J BLANKO (646) 894-5415 or jblanko@tmail.com